© 2019 Margherita Teodori

B K L Y N  18 / 19​

Copywriting & Layout

As we browse through the racks of a vintage store, we can imagine the stories of the people who previously owned the items. Stories are added value to second-hand clothes. They can inspire an emotional connection to them. 
We proposed that a small vintage clothing shop in Brooklyn made note of it and featured these unique narratives on the catalogue of their garments.

Yesterday it was somebody else's. Here you can read their story before you make it yours. 
 

>> Click on the picture to extend it and read the story comfortably. <<